Under Design

…hates to admit he might have a blog.

Four Loko Alcopop Taste Test – Blue Raspberry, Orange Blend or Loko UVA

with 9 comments

As a huge fan of caffeine, I look to include it in many of the drinks I consume daily, even when it comes time for alcoholic beverages.

I was a huge fan of Sparks Malt Liquor back before they retooled the formula to remove all the ‘energy’ ingredients. I’ve been looking for a suitable replacement for a while now, disregarding the campaign to halt these types of beverages. Recently NY Senator Chuck Schumer sent a letter to the FTC asking the agency to investigate the beverage companies’ marketing practices because he says the colorful cans attract kids. (I agree, wholeheartedly)

Well, on a recent visit to the neighborhood bodega, I discovered some (large) cans of Four Loko, the new ‘energy-infused’ malt liquor/alcopop. I paid $3.24 for a 23.5 ounce can, with 12% alcohol by volume. Quantity is equal to 2 beers (nearly 24 ounces), but with the increased alcohol, you can expect a bigger buzz. I’d say a single can is equivalent to 4-6 standard beers, depending on what you drink. Most cheap beer is 3-5% alcohol, some micro-brews offer 6-9% alcohol.

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The awful neon camouflage packaging is there to attract the eye of it’s main consumers: young drinkers. If not for the ‘contains alcohol’ emblazoned on the rim of the oversize can, this might at second glance appear to be a fruit juice or sports drink. Also, it’s fruity flavor helps hide the alcohol bite, making it a excellent transitional drink for teenagers just starting to drink socially.

Brought to us from the Drink Four Brewing Company in Latrobe, PA. I’m suspect it might be using the same water as Latrobe’s other famous export: Rolling Rock Beer, but since they’ve been bought by Anheuser-Busch in 2006 and the primary brewing now happens in New Jersey, I imagine they might be using second hand equipment from the old brewer.

With 3 varieties of flavors, it’s time to do a good old-fashioned taste-test!

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Blue Raspberry Flavor

With my first sip of these new drinks, I chose the Blue Raspberry flavor, mostly cause it sounded interesting. I imagined the flavor of a blue freezer pop, only to be very disappointed.

It has a distinct apple cider taste with a raspberry twist of flavor, add sharp fermentation bubbles to mask the poor mixing of flavors, and a distinct malt liquor aftertaste. There’s no intermingling of flavors, and none of them is really delicious nor refreshing. When poured out of the light-proof container, the sickly blue color makes it less appetizing – it looks akin to window cleaner (which is dyed blue to discourage drinking….)

Overall, I found this flavor to be pretty disgusting, and that was even before I could take a look at it. So bad, I never finished this can of Four Loko. Maybe we’ll have better luck with another flavor.

Orange Blend

I was hoping for a flavor substitute of the classic Sparks Orange, but was alternatively disappointed and surprised by the flavor.

At first sip, it has a light orange flavor start, almost a Tang taste, to be replaced by the bitter alcohol/malt liquor (and a strong citric acid flavor to mask this) with sharp bubbles to hide the strong caffeine bite. This drink is good on ice (as the watering down makes the bite less painful).

It’s neon-orange color is best hidden inside it’s opaque can. It leaves the distinctive ‘Sparks Tongue’ artifact, making even the most uptight teetotaler look like a kid sucking down juice boxes with an orange tongue. I imagined the same fate had I finished the Blue Raspberry Flavor, leaving me with a blue tongue.

Loko UVA

Caveat: I tried this one last, therefore you can assume I was pretty blitzed from drinking the equivalent of 8 beers. When it comes to Bang for the Buck, Four Loko will get you buzzed! This flavor is called UVA, which is pretty oblique. With a purple colored can, I expected a grape drink malt liquor. I was highly surprised at how good this one tasted!

Overall, this drink reminds me of the classic Welches grape fruit juice, same tart bite, same dry aftertaste. No bitter malt liquor or caffiene flavors competing for flavor. It’s dark enough to belie it’s origins, sweet enough to enjoy too many of them without thinking. My personal favorite! With a very dark purple color, you could fool anyone into thinking your drinking a cola.

As I may have been under the affects of being drunk when I sampled this flavor, I may update this review once I re-sample another day.

Post Update

Check out my review of 8 of the 9 flavors of Four Loko: Lemonade, Watermelon & Cranberry Lemonade, Fruit Punch, Lemon-Lime, Blue Raspberry, Orange Blend, and UVA:

Darwin Theory Winners

Below are links to the anti-Four Loko news reports where they find the dumbest individuals around, and make a news story of how they got drunk, and lost control of themselves. I don’t know whether to complain about the news reporters who consider a hangover ‘news’, or the idiots who lose control when they drink too much. The re-occurring theme here is college students, who have heard years of warnings of binge drinking, to deaf ears.

Four Loko is as Dangerous as the dumbest Individual Drinking it!

Written by Under

July 21, 2010 at 3:20pm

Posted in City Life, Commentary

9 Responses

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  1. […] a comment » When I first posted this taste test, I’d thought I’d covered all the available flavors. My next visit to the bodega had a […]

  2. […] a comment » After the whopping success of one of my recent posts, there seems to be a lot of people searching for information about these new 24-ounce cans of malt […]

  3. I love the lemon lime one its the best!
    i had a bad experience with watermelon loko but it is easy to get down.
    also blueberry is so nasty
    dont drink it!

    Kelsey

    November 3, 2010 at 2:00pm

    • Haven’t tried the Lemon Lime yet, but I found the Fruit Punch to be amazing! Still, try to drink only 1 can a day. These things are dangerous!

      underdesign

      November 4, 2010 at 4:01pm

  4. […] been aware of this flavor (it was never available at the local bodega). Kelsey (a commenter) on another post had claimed it was ‘her favorite’. So, when a 12-pack of this flavor was delivered by my Beer Distributor (the day after the FDA […]

  5. I have tried many of the Four loko flavors, on December 12, 2010 I purchased what I thought was grape flavored loko due to color of the can; However upon opening and pouring this drink into a glass notice that it’s color was clear with a greenish tint yet had the same aroma and flavor. Has anyone else experience this change in color? I did noticed that rather than saying grape, the can said “Four Loko Uva”…rr

    puzzled

    December 15, 2010 at 5:14am

  6. Blueberry is delicious dont hate.

    Tyler

    October 9, 2011 at 1:47pm

  7. […] Four Loko Alcopop Taste Test – Blue Raspberry, Orange Blend or Loko UVA 12,503 […]


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